Bajaj India launched the Pulsar 135 Light Sport (135 LS) model in the last year with a price tag of Rs 51,000. Bajaj Pulsar 135LS, the high-end technology bike, has reached a landmark 1,00,000 units sales since its launch. The company attributes the success to the innovative activations and digital campaigns. The Pulsar 135 LS comes with four small valves as against two heavier valves. These four valves is said to be almost equivalent a 2 valve 150 cc engines. The Pulsar 135 LS DTS-i engine is reported to be first DTS-i in the world to feature 4 valves.
Some of the innovative features of this bike include the powerful 135cc engine, the innovatory DTS-i (Digital Twin Spark-ignition) technology that maximizes combustion and helps in delivering enhanced power and the bike offers superior mileage. The strong growth numbers have been achieved with innovative activations and digital campaigns backed by a very strong product offering.